Too many people give selling a bad rap.

Consider this.

There's a lot of talk about donor retention these days.

Fundraising focuses on an organization's process for raising money by requesting donations.

No.

If you're working on a direct marketing effort for major and/or planned gifts, there are just two things you need to know:

At MarketSmart, we don't close sales and we don't close deals.

I'm proud to be a disruptor. I've been this way all my life. I can't help it. Therefore, I simply won't apologize for my disruptive nature.

I've always felt that nonprofits spend way too much time and money looking at historical donor data to try to predict future giving.

Something is happening all over the world. Entire systems are being reinvented.