--- title: 4 amazing quotes about how to treat your donors (from the Fortune 500) description: McKinsey’s research tells us, “70% of buying experiences are based on how the customer feels they are being treated.” This also applies to fundraising! image: https://info.imarketsmart.com/hs-fs/file-3555831757-png/blog-files/the-donor-is-king-right.png --- ### Get weekly nonprofit marketing ideas straight to your inbox ** [301.289.3670](tel:+1-301-289-3670) / [888.618.2015](tel:+1-888-618-2015) [**Contact](http://imarketsmart.com/contact-us) [**  Careers](http://imarketsmart.com/careers) - - - [![Imarketsmart](https://info.imarketsmart.com/hs-fs/hubfs/images/logo-basic-300x451.png?width=300&height=45&name=logo-basic-300x451.png "Imarketsmart")](http://imarketsmart.com/) [Get a Demo](http://imarketsmart.com/request-a-demo/) # Marketsmart Blog # 4 amazing quotes about how to treat your donors (from the Fortune 500) [![how to treat your donors](https://info.imarketsmart.com/hs-fs/file-3555831757-png/blog-files/the-donor-is-king-right.png?width=569&height=772&name=the-donor-is-king-right.png)](https://info.imarketsmart.com/hs-fs/file-3555831757-png/blog-files/the-donor-is-king-right.png) ### Related Posts [>> 5 Ways You Can Ensure That Your Supporters Never Feel "Donor Remorse"](http://imarketsmart.com/5-ways-you-can-ensure-that-your-supporters-never-feel-donor-remorse/) [>> Words That Work: Phrases that Encourage Planned Giving](http://imarketsmart.com/resources/webinars/words-that-work-phrases-that-encourage-planned-giving/) ### Recommendations From Blogs We Follow [>> Two fundraising models: Batman & Yoda -- which do you follow?](http://www.futurefundraisingnow.com/future-fundraising/2015/09/two-fundraising-models-batman-yoda-which-do-you-follow.html?utm_source=feedburner&utm_medium=email&utm_campaign=Feed%3A+FutureFundraisingNow+%28Future+Fundraising+Now%29) [>> How NOT To Treat A Donor!](http://www.theagitator.net/nonprofit-management/how-not-to-treat-a-donor/) [>> Tips for Effective Stewardship of Individual Donors](http://www.nonprofitmarketingguide.com/blog/2007/10/25/tips-for-effective-stewardship-of-individual-donors/) **DID YOU BENEFIT FROM THIS BLOG POST? 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